Global Cooling retained OffWhite to rebrand the company as Stirling Ultracold and bring the ULT product lines to market. OffWhite branded Stirling's portable ULT freezer the SHUTTLE and launched the product through product literature, print and online advertising campaigns, a suite of websites for the company and its technologies, exhibits and sales meetings, and e-blasts sent through trade publications as well as through rep networks. All marketing efforts are tied into Stirling Ultracold's Salesforce account to ensure timely responses from the appropriate sales rep.
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Offenberger & White, Inc. (OffWhite) is an integrated marketing solutions company based in Marietta, Ohio, USA.
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