Previous
Next

WHAT WE DO

Strategy

Explore ideas, tools, technologies and communication to help your company perform at its best.

Strategy

Start a conversation with us today to get the marketing strategy you need to solve your marketing challenges. Learn more.
Click Here

Content

Our content development starts by getting to know your company as well as you do.

Content

Get help growing your reach with strategic content marketing that clearly communicates who you are and what you offer to a targeted audience of qualified leads. Learn more.
Learn More

Creative

First impressions matter. Communicate more than just words. Create a stronger connection through design.

Creative

Let OffWhite Marketing keep you competitive, relevant, and engaging with creatively designed websites, graphics, technical illustrations, and more. Learn more.
Click Here

We Get Results

My Skill

90%

My Skill

80%

My Skill

60%

0 %
Return on Ad Spend
Work from Referrals
0%

When you choose OffWhite, you are working with a certified Google Partner who brings expertise and experience to help elevate your brand with pay-per-click advertising.

RECENT WORK

CBX Temperature Controlled Solutions Website

Need

Cold Box Express, Inc. is an established company with a successful flagship product that serves primarily pharmaceutical logistics, government, temperature-sensitive logistics, and similar industries. They approached OffWhite Marketing to have their current marketing strategy scrutinized through an Aud.it™ to determine how to reach their target audience better.

While the company received favorable feedback from clients once they used the Cold Box product, had good client loyalty, and word of mouth, the company had difficulty reaching the correct audiences. They also received a high number of inquiries from markets that were not a good fit for their product.

Solution

OffWhite Marketing recommended the brand and brand mark be remediated to represent the broader capability of the technology and distinguish between product offerings that were in the prototype stage.

Through a robust Aud.it, OffWhite Marketing identified the following key areas of improvement:

  • The company name and product name.
  • Website user experience.

Based on these findings, OffWhite recommended rebranding and a website redesign that included remapping and content optimization for UX, SEO, consistency, and value. Cold Box Express planned to expand its product line and hoped to time the launch with its new website.

Stacey

Digital Marketing Specialist

“Digital marketing is like a bike, with all these complex parts, working together, moving forward, gaining momentum reaching your ultimate goal." Learn More.

HOW WE DO IT

We know the market. Let us scrutinize your current strategy so you can maximize your return on investment. Learn more.

Edit your website with ease. If you can edit a word document, you can manage your web content. Learn more.

Streamlined multifunctional campaigns, across multiple channels saves you time while increasing productivity. Learn more.

SEO Components We Swear By

Having a strong Search Engine Optimization (SEO) strategy is crucial for any business looking to thrive online. Quality content is the most important SEO factor.

Read More »
qr codes

The QR Code Comeback

QR (quick response) codes were first invented in 1994 by a Japanese automotive company for use tracking inventory parts. Following the company’s move to make

Read More »

Our North Star

As OffWhite begins our 39th year in business, we can clearly see the terrain that’s moved under our wings since that cold day in February

Read More »

Our Clients