
The Search for Website Success
SEO from the Inside Out: Why Website Coordination is Critical to Search Engine Success Like it or not, we are all beholden to search engines.
Account & Digital Marketing Specialist
SEO from the Inside Out: Why Website Coordination is Critical to Search Engine Success Like it or not, we are all beholden to search engines.
The OffWhite Marketing office has moved to a new location at 215 Ohio Street in Marietta, OH, on the corner of Third Street and Ohio
There’s a scene in “The Love Song of J. Alfred Prufrock” in which T.S. Eliot creates a moving image of us following a feline through
“What’s my Return on Investment?” he asked, secretly lining up his MBA buzzwords into a queue, ready to pounce on my answer. The question from
Despite the changes we’ve absorbed since our start on a cold day in 1985, OffWhite Marketing has continued to adapt, overcome, improvise, and work to
When speaking about what sets OffWhite Marketing apart from other marketing agencies, we often say that we get to know our clients’ products and services
"I wanted to thank you again for our amazing website! As you know, after our re-branding and name change it was imperative that www.hearinghealthfoundation.org be completed in a relatively short timeline. I was grateful that a colleague who had recently worked with you on another website project had recommended you to us. I remain impressed by how diligent, knowledgeable and professional your team was throughout the entire process.
I've worked with other web developers in the past on other websites, and this is the first time that a website project was actually completed by the launch date! I truly believe that each and every one of the team at OffWhite cared about the end product and wanted to ensure that we had a functional and attractive website that would be used for years to come.
We were especially pleased with the cross-functionality between our website and the custom Facebook page you created for us. At a time when branding is essential, we were lucky to find a partner in OffWhite who could realize our vision for social media platforms and integrate them seamlessly into our website."
"Our objective in 2011 was to join with an experienced marketing firm to build an integrated marketing program that both adds value to our product offering and appeals to our academic and commercial customers around the world. Another feature of the program design was that it would serve the then current needs and would be transferrable to an in-house marketing team assembled over time.
After a deliberate search, we found in OffWhite a capable and diligent partner who speaks our language, understands our industry, and is committed to serving our needs. The OffWhite team led by Jane Cirigliano guided us through a maze of content optimization, outbound marketing, inbound response, analytics and message that helped increase sales, attach real meaning to our brand, and position our marketing team as a successful internal resource.
OffWhite's contribution to Rockland met or exceeded our expectations at each step and phase. With confidence, we recommend OffWhite to anyone in the life sciences industry anywhere in the world."
"When I moved to San Antonio, I took OffWhite with me. I knew I would need their insight, creativity and professionalism in my new role. New to the IT industry, there was a lot I needed to learn and then translate into powerful marketing materials. As I learned, OffWhite learned right along with me. Bill White, Jane Cirigliano and the entire OffWhite team took the time to understand our industry, our business model and my particular needs. With their help I was able to take the company through a complete rebranding effort and emerge with highly professional, attractive and comprehensive marketing materials. Our brand is now clean, sharp, modern and our materials speak in a confident and experienced tone. Marketing is fluid, not black and white - that's why I chose OffWhite."
• Y&L Consulting develops and deploys Global IT solutions to some of the largest companies in San Antonio.
• Sistema Technologies provides IT professional talent into different Austin government agencies.
• Legato is proprietary, licensed project portfolio management software now used by companies throughout the U.S., Europe, South America and Africa.